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You’re probably already familiar with the concept of a political campaign, but what does a campaign mean in inbound marketing? It has the same intent to it: a focused and concentrated effort that focuses on achieving a single goal. A campaign can be across all of your marketing channels, and might include: Blog posts Social… Continue reading What is a Campaign in Inbound Marketing?

A phone call can be an impressive way to reach your customers, especially as people get more and more comfortable interacting through digital platforms. Just think how much easier and faster it might be for your Zendesk agents to deal with certain types of customer issues over the phone versus through a series of emails?… Continue reading Understanding Zendesk Talk

AWS tools can be used to support many different kinds of technologies, websites, and applications. It is no wonder that game creators also use AWS to help scale and run their platforms. Here is a selection of AWS blog posts from the last year that showcases and discuss use cases that specifically have to do… Continue reading AWS Blog Posts To Check Out – Gaming Edition!

At the beginning of 2018 New Relic has announced new cloud integrations. If you are using cloud-based software and integrations these updates could be the key to your success and it probably about time to incorporate them. These integrations for Google Cloud Platform, AWS, and Azure make for smarter and faster cloud deployment. New Relic’s… Continue reading New Relic Cloud Integrations

Introducing GitHub Premium Plus! GitHub prides itself on the level of support that they offer their community, no matter if you are with a team or working independently. To continue to offer this support and recognize that some people and teams want a large amount of oversight, GitHub is now expanding their Premium Support plan… Continue reading Whats New At GitHub: Premium Plus

What Are Landing Pages Landing pages are the gateway that links your online users to your unique content, converting these visitors into leads. A landing page typically has several components: Information about the content you’re offering A form to collect the user’s information A clear CTA button Creating a full landing page sequence doesn’t end… Continue reading How to Use Hubspot Landing Pages

If you want to see the complete history of a ticket in Zendesk, start by looking at the ticket events. Ticket events show every single update or change made to the ticket, including when properties are added, changed, or removed, and whether those changes were made by a person or through the use of a… Continue reading Reviewing Ticket History In Zendesk

In our first two Sophos posts we did a product overview of the network and end user products that they currently have available. In this post, we continue to explore the products available through Sophos Email and Intercept X (secure servers) which like the other products we have discussed can be integrated all together into… Continue reading Sophos Product Overview – Email and Server Needs

From time to time we come across a website that seems to crash at every turn. Recently we worked with a company that was experiencing exactly this problem over and over again. From a user perspective, their site ran extremely slow, with pages taking over 3 seconds to load or seemingly never loading. Sometimes the login… Continue reading AWS Case Study

In our last Sophos post we discussed the products they currently offer that support threat security for your network. Like their threat prevention software, Sophos End User products also focus on security, concentrating on the needs that general network security may miss. These products coupled together can ensure no threats are ever missed. End User… Continue reading Sophos End User Product Overview

Sophos is one of the leading technology security companies working today, so it is no wonder they have a wide range of products to accommodate the very different and nuanced needs of different companies around the world. Sophos Network products focus on securing networks through firewall protections and advanced threat prevention software. Network Products Overview… Continue reading Sophos Network Products Overview

The GitHub blog offers a lot of useful information for Git users and developers in general. Here are a few posts from the last couple of months that we found interesting and thought others might like to check out. Show your projects in motion with animated GIFs – This article talks all about GIFs and… Continue reading GitHub Blog Posts That Are Worth A Closer Look

We are now a Sophos Development Partner! 729 Solutions is pleased to announce that it has become a Sophos development partner to help customers implement and integrate with this leading security company. We know that security is a high priority for most businesses, and with Sophos, we will be able to successfully help businesses tap… Continue reading 729 Solutions Has Become a Sophos Development Partner

What Are Pillar Pages? A pillar page is a resource page that pulls together information, resources, and posts into a single and comprehensive location. Pillar pages are typically organized by topic and then further broken down into smaller subtopics. Pillar pages don’t have to be boring or just a list of links. Use your business’… Continue reading Pillar Content and Topic Clusters

Zendesk has recently added a new feature to their enterprise-level called Skills-Based Routing. This routing system is yet another way Zendesk aims to streamline your team’s workflow and your clients’ experience with customer service. Routing lets you set up skills and associate each one of these with individual agents as well as define a set… Continue reading Zendesk Skills Based Routing

Sometimes you get multiple tickets about the same issue, from the same end-user, in short succession. For cases like this, we recommend merging tickets in Zendesk to make sure you only answer an end-user once and avoid doing lots of repeat work. The process of merging tickets in Zendesk is fairly easy as long as… Continue reading Merging Tickets in Zendesk

On July 12th, 2018, GitHub rolled out GitHub Enterprise 2.14. This upgrade to the Enterprise system offers many new tools and changes for both developers and administrators alike. You can easily upgrade here and begin getting the new features ASAP! These new tools and system upgrades all enhance different aspects of the development process, and… Continue reading New At GitHub

AWS is vast and has many different tools and programs to help ensure its customers have the best environment that they can for building and interacting with the internet. AWS knows that it’s customers expect to be able to integrate with many other popular tools of the trade that help streamline development experiences. Here are… Continue reading Integrating tools with AWS

Conditions and actions are the terms used within Zendesk to describe the statements created in triggers and automation, that help to specify what the trigger or automation is looking for in order to run a command. Zendesk Conditions There can be more than one condition or action in each trigger or automation. Conditions and actions… Continue reading What are Zendesk Conditions?

What are Buyer Personas? User or Buyer Personas are the various avatars that represent your customers or any other individuals who will be interacting with your product. By creating a well-defined user persona, you can determine what the important characteristics of your customers are and how they make their purchasing decisions. Buyer Personas are also… Continue reading Buyer Personas for Inbound Marketing